David Jaindl is the third generation to serve as president of the family business.

“Everyone who works with Jaindl’s more than 100 employees say their work ethic and dedication to quality is unmatched,” said Pirrall. He said the Jaindl companies also support a large number of charitable causes.

Pirrall praised Jaindl’s progressive land management by incorporating open space and large recreational areas into its developments. “They value the esthetic.”

In addition to being a leading developer of residential, commercial and industrial properties in the Lehigh Valley, the Jaindl companies raise turkeys, farm more than 10,000 acres, have a 300-acre orchard, operate mills to produce feed and fertilizer and even have their own bio-fuel plant.

Jaindl introduced members of his family to the audience: his wife Jackie, his sons Adam and Jake, his sister Cathy and his nephew John Jaindl, Jr. He also was accompanied by members of his business family at the luncheon: Richard Gildner, Kent Harmison and Atty. Joseph Zator and his wife Maria.

Student Eric Glenn, who is pursuing a dual degree in accounting and finance, offered an overview of Fitzpatrick Lentz & Bubba, which is based in Center Valley.

He said the full-service firm, founded in 1988, has 28 attorneys and is one of the 100 largest law firms in the state. Glenn said it has been ranked as one of the best places to work in the state for three consecutive years.

Prudential Patt, White was introduced by student Kyna Henry, who has a dual major in accounting and finance. She said the real estate firm opened in 1953 in downtown Allentown and has grown to five offices with more than 250 licensed sales associates. Henry said all new sales associates go through 42 hours of classroom training about ethics, which also are stressed at monthly sales meetings. She said 98 percent of the company’s customers recently rated the company’s sales associates as excellent.

Any for-profit company in eastern Pennsylvania can apply for the Societas Award, said Flemming, who is president of Integrity Personnel in Allentown.

He explained the award’s Latin name reflects the goal of businesses being beneficial to society and also is an homage to the Catholic university.

The 11-year-old forum hosts quarterly breakfast programs focused on ethics education for the local business community. This year’s theme is “The Moral Limits of Markets: What Money Can’t Buy.”