BETHLEHEM, Pa. -

Starting Wednesday, CVS pharmacies around the country have stopped selling cigarettes and tobacco products.

The move is part of a new smoking cessation program unveiled by the company including a name change to CVS Health.

"By eliminating the sale of cigarettes and tobacco products in our stores, we can make a difference in the health of all Americans," said CEO and President Larry Merlo.

Customers outside the CVS pharmacy on W 4th St. in Bethlehem say they are on board with the decision, "If they're promoting health then I guess selling cigarettes is a bit of a contradiction," said Bethlehem resident Talia Atwood.

"They have every right not to sell cigarettes, it's probably in their best interest not to be selling cigarettes to the community," said customer Matthew McKerman.

Instead of selling cigarettes, CVS Health is now selling products to help their customers kick the habit like nicotine gum.

The company says the move will cost an estimated $2 billion in sales however in a statement released earlier this year CVS Health says, “This decision more closely aligns the company with its patients, clients and health care providers to improve health outcomes while controlling costs and positions the company for continued growth.”