Steve Jobs: Memorable quotes

Published: Oct 06 2011 01:44:32 PM EDT   Updated On: Oct 05 2012 09:55:12 AM EDT

Look back at some of the Apple innovator's more memorable quotes.

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Kimberly White/Reuters

“Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything — all external expectations, all pride, all fear of embarrassment or failure — these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”
- Stanford speech 2005

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