NHL starts own production company
Company to be modeled similarly to NFL Films
Published On: Nov 11 2011 08:58:38 AM EST
Shaun Best / Reuters
The NHL has teamed with former HBO Sports President Ross Greenburg on its own production company, NHL Original Productions.
NHL Original Productions will be modeled similarly to NFL Films and produce documentaries for NBC Sports Group, NHL Network, NHL.com and regional rights holders.
Greenburg, who left HBO in July after more than decade leading the sports division, has been consulting with the NHL in recent months.
Greenburg was responsible for working on a pair of NHL projects at HBO the past few years - the reality series centered around the Winter Classic as well as a documentary on the Broad Street Bullies.
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