READING, Pa. - After two seasons of paying tribute to Reading's Latino heritage as Los Peleadores, the Fightin Phils will be sporting a new alternate identity in 2020.
The team announced Thursday that it will play select games during the upcoming season as Los Luchadores de Reading, with "luchador" translating in English to "fighter" and specifically signifying a masked wrestler.
¡NOTICIAS! We're unveiling a new alternate logo for 2020 - Los Luchadores de Reading! The design pays tribute to our Hispanic/Latino culture and our city's iconic elements.MORE: https://t.co/IdnLy9Lr17MÁS: https://t.co/Q3YW5077UV#JoinLaDiversión pic.twitter.com/Y8Lna5PWZK— Los Luchadores de Reading (@ReadingFightins) November 14, 2019
The mask logo pays tribute to both the city's Latino culture and its iconic elements, including the Pagoda.
"The Pagoda has overlooked Reading for more than a century from atop Mount Penn," Roberto Sanchez, the Fightins' diversity coordinator, said in a online video produced by the team. "It is a symbol of a city whose roots were planted in our country's infancy. Its outline can be seen on the forehead of the Luchador mask."
The Pagoda outline is surrounded on the mask by 23 sun rays, each representing the Latin American countries and Puerto Rico. Down the bridge of the nose is the William Penn Memorial Fire Tower, also atop Mount Penn.
Home plate serves as the Luchador's mouth, with an outline of FirstEnergy Stadium's facade creating the upper lip. Below the chin are train tracks, symbolic of the historic Reading Railroad, and along the side are baseball seams, a nod to Baseballtown's rich history.
"When taken as a whole, the new mask and logo are a perfect blend of the city's history and its Latino culture," Sanchez said, "symbols of Los Luchadores de Reading fighting for our team, our fans, and our community."
The R-Phils will unveil new on-field caps and uniforms for Los Luchadores in March.
66 teams will return to the Copa de la Diversión field with their previous identities.66 equipos de la Copa de la Diversión regreserán con sus identidades previas. #JoinLaDiversión pic.twitter.com/gsMpW6xurH— Minor League Baseball (@MiLB) November 14, 2019
The alternate identity is part of Minor League Baseball's Copa de la Diversión, or "Fun Cup," initiative, which was launched in 2019 to embrace the culture and values that resonate most with participating teams' Latino communities.
Latinos make up more than 64% of Reading's population and nearly 22% of Berks County's, according to the U.S. Census Bureau.